4imprint posts rise in FY profits but cautious on outlook; new CFO named

(Sharecast News) - 4imprint announced the appointment of a new chief financial officer on Wednesday as it reported a rise in full-year profit and revenue as it continued to outperform the market, but struck a cautious note on the outlook. In the year to 28 December 2024, the direct marketer of promotional products said pre-tax profit rose 10% to $154.4m on revenue of $1.37bn, up 3% on the previous year. Operating profit was $148.1m, up 9%.

Basic earnings per share increased to 416.3 cents from 377.9 cents.

The company said it delivered a "resilient" trading performance in a "cautious" macroeconomic environment.

Chairman Paul Moody said: "The group delivered a strong financial performance in 2024, continuing to outperform the promotional products market as a whole and thereby taking further market share.

"In the first two months of 2025 revenue at the order intake level was slightly down compared to the same period in 2024, reflecting continued uncertainty in the market. It is possible that market conditions, including potential tariff impacts, may continue to influence demand in 2025. From our experience, however, as business sentiment improves, demand for promotional products increases as does our ability to gain market share.

"Despite a challenging near-term environment, our view of the prospects of the business remains unchanged. The board is confident in the group's strategy, competitive position and growth opportunity."

4imprint also said on Wednesday that it had appointed Michelle Brukwicki as its new chief financial officer with effect from 1 May, succeeding David Seekings, who is leaving after 28 years with the company.