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18 Jan 2021 | 09:41

Keywords Studios fills new chief operating officer position

(Sharecast News) - Video game development service provider Keywords Studios announced the appointment of Sonia Lashand Sedler to its board as chief operating officer on Monday, with immediate effect. The AIM-traded firm said that in the new board position, which would report to chief executive officer Andrew Day, Lashand Sedler would be working closely with Day and chief financial officer Jon Hauck, and would take responsibility for the day to day operational running of the business.

It said that, with the company growing "strongly" both organically and through acquisitions, Lashand Sedler and her team would help to ensure that it continued to apply best operational practices and evolve its customer propositions, as it broadened its services and seek operational synergies through the integration of acquisitions and innovation in its technologies and services.

The board said the addition of the role would enable Day to focus more fully on the continued strategic development of the group.

It said Lashand Sedler had 20 years of experience in scaling up businesses internationally through senior roles, most recently as global head of managed services and banking strategy at Diebold Nixdorf, a global retail and banking technology and services organisation, where she was responsible for its managed services business.

She joined Diebold Nixdorf from Sutherland Global Services, a digital transformation company, where she acted as managing director for the Europe, Middle East and Africa region, and led the "transformation of customer journeys" for a number of blue-chip businesses, including for an unnamed Fortune 500 entertainment company.

It said her previous leadership roles with digital transformation organisations also included HCL, where she acted as vice-president of European banking, and Accenture, where she acted as a managing director.

"Sonia's experience in driving operational excellence across an international footprint and in delivering best in class business critical services to global clients gained from within world class organisations made her the outstanding candidate for this new board position as COO," said chief executive officer Andrew Day.

"I look forward to working closely with her as we continue to develop our global platform of technical and creative services to the video games market and beyond."

At 0924 GMT, shares in Keywords Studios were down 0.62% at 2,578p.
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